Number of contacts how responded affirmatively/ Number of contacts effectively contacted
A specific, defined series of activities used in marketing a new or changed product or service, or in using new marketing channels and methods.
Popularity ranking of KPIs is expressed by little green horizontal bars. The more green the bar is, the more populair the KPI is. Popularity of a KPI is calculated based on usage by the community.
People with an Enterprise plan see even more details about the popularity of KPIs:
