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KPIs in ‘Sales & Marketing’

Sell-through %

Is a percentage of units sold during a period and it is calculated by dividing the number of units sold by the beginning on-hand inventory ...

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This KPI is most used for:
Operational Excellence

% of client facing employees

Percentage of client/customer facing employees.

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This KPI is most used for:
Cost Leadership

Bonus payout as a % of the total possible

Bonus payout as a % of the total possible within the measurement period (e.g. quarterly).
This KPI is most used for:
Cost Leadership

Market share %

Percentage of sales relative to the size of the market.
This KPI is most used for:
Operational Excellence
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