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KPIs in ‘Internet, Social Media & E-business’
tagged with ‘visitor’

Bounce rate

Percentage of people who come to your website and leave “instantly”. It is usually measured in two ways: - The percentage of website visitors who ...

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This KPI is most used for:
Operational Excellence

Number of visitors of web site

Number of visitors within measurement period (typically per day). A visitor is not necessarily a unique visitor.

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This KPI is most used for:
Operational Excellence

Number of unique visitors of web site

Number of unique visitors within measurement period (typically per day). A unique visitor is an individual that visited the web site.

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This KPI is most used for:
Operational Excellence

Conversion Rate

There may be multiple distinct Conversion rates for a web site. Measuring conversion rates is based on the percentage of visitors that enter the site ...
This KPI is most used for:
Operational Excellence
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