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Sales are the activities involved in selling products or services in return for money or other compensation. It is an act of completion of a commercial activity.


KPIs in ‘Sales’
tagged with ‘sales’

Conversion rate of marketing/sales campaigns

The conversion rate is a metric to evaluate the effectiveness of a conversion effort (accepting a free gift, setting an appointment), reflecting the percentage of ...
This KPI is most used for:
Operational Excellence

Average Spend per Customer

The total sales revenue made to date, divided by the total number of customers to date.
This KPI is most used for:
Operational Excellence

Market share %

Percentage of sales relative to the size of the market.
This KPI is most used for:
Operational Excellence

Average sales revenue per sales person

Average sales revenue per sales person, for revenue generated/booked in measurement period (for example month or quarter).

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This KPI is most used for:
Operational Excellence
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