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KPIs in ‘Sales & Marketing’
tagged with ‘frequency’

Frequency of sales transactions

Frequency (e.g. in days or hours) of sales transactions.
This KPI is most used for:
Operational Excellence

Frequency of business partner sales update

Frequency of business partner sales update.
This KPI is most used for:
Operational Excellence

Gross rating point (GRP)

Advertising, in general, is measured by GRP or gross rating point. Reach x Frequency = GRP.

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This KPI is most used for:
Cost Leadership
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